I used to aim to be known among my peers and community. I was surrounded by people who aspired to be famous, day and night. Naturally, I felt pressured to chase the same thing. But deep down, I never had that desire, and forcing myself to pursue it only led to conflicted creative output.

Since I was a kid, my joy has always been in creating. When I create, I fully immerse myself in it, never minding the sharing part. My hard drives are filled with projects I’ve never shared with anyone—except my wife.

Creating without the pressure of public exposure brings a rare kind of freedom. It fosters an environment of pure joy and curiosity, allowing me to play, invent, and push the boundaries of what I think is possible.

We live in a capitalist system that constantly urges us to monetize our ideas and creations, and I get that. I’m grateful, though, that I have the freedom to create without needing to.

Some of my projects have been released to the public, and some have been published by clients. But whenever possible, I detach my name from my work. I want my creations to be free, nameless, and, in a way, forgotten.

Attaching myself to my work would only stagnate future creations. It would create expectations that, eventually, would hold me back from exploring unfamiliar territories.

Here’s to creation. 🥂